NEW! "Own the Interview" NLP audio program, 8-CD-set or MP3s

If you have business interviews coming up... you're heading into battle with a war-hardened foe.  Even if you get the job... the odds are stacked against you winning your salary negotiations!

Most people don't prepare anywhere near well enough, and then arrive anxious, without any real strategy.

Fortunately, You CAN Tilt Everything In Your Favor.

And if your future employer knew you were reading this page... they should be worried.  Very worried.


      Dear Interviewee,

      When companies look to hire you, whether for employment or contract work, they will virtually always interview many others, before they make any hiring decisions.

The Interview "Deck" is
Stacked Against You.

      Most interviewers you may face will have interviewed applicants frequently in their careers. And even if they interview infrequently, when it comes time to interview applicants, they'll usually interview many at a time.

      Odds are high that they hold far more interviews than you attend.

      Odds are also high that they have a lot more information about you, than you have about them.

And they do hold the purse strings.

      So clearly they have certain perceived advantages.

      Also, no matter how much is riding on them making a good decision, they're probably feeling a lot more secure about your interview than you are.

      To make matters worse, they are not on your side.  Until you sign an offer letter or an employment contract, they are not on your side, and you are not on theirs.

Interviews are War with a
Handshake.  Who Surrenders?

      Your interview is not a casual get-together, even if they're friendly and would like you to feel comfortable.  It's not a simple chat over coffee.  It's a negotiation of the terms of Surrender and Agreement.

      Yes, that negotiation has a "getting to know you" phase, and a "let's see what each person brings to the table" phase, and if all goes well, a phase where each party figures out what they're willing and able to surrender to the other.

      And they're not on your side, and you're not on their side, until after the signature happens.

      Their interviewer is likely both experienced and savvy at running these war negotiations.

      The question is... 

How prepared and experienced
are you for your interview?

      Could you stand to learn more about how to do well, before you go?

      How much preparation would be useful, for you to be confident you'd do even reasonably well?

      What if you could not just do reasonably well, but OWN it?  What if you could take your interview by storm?

      What if... you could make it so that your interviewer would have been woefully unprepared for you?

      Wouldn't that help you maximize your chances of getting everything realistic you wanted out of it (and maybe more)?

I can help you ACE
your upcoming interviews!

      This audio program deeply explores how best to use NLP to maximize your chances of acing your interviews and getting highly desirable offers.

      So, why should you listen to any of my coaching advice?  What makes me a knowledgeable expert on this?

      For starters, I'm a very experienced NLP Coach, Trainer and Master Practitioner.  For more than twenty years, I've done Interview Coaching and other business and personal coaching for many people -- professionals, managers, and executives including C-Level.

      My live one-on-one NLP-based Interview Coaching has ALWAYS gotten my clients at least one of the jobs they wanted, and ALWAYS more money than they were initially offered.  I have an extremely high-quality live coaching result record.

      Because the things I've said and done in Interview Coaching have proven to help every one of my interview clients over time, I feel certain that my home-study customers who have upcoming interviews can also find at least some of these lessons valuable.

      I have helped my direct coaching clients negotiate compensation packages ranging from $10K to $70K more per year than they had earned at previous jobs, plus more in future bonuses.  My interview coaching has proven to be worth tens or hundreds of thousands of dollars to my past clients.  I'm glad they were rewarded appropriately.  I charge a fair fee for coaching, and so far, my record is excellent.

      Having amassed so much experience knowing how best to lead interviewees to do better in interviews, I collected more than six hours of this material, and packaged it succinctly into 8 audio modules (or CDs) called "Own the Interview," for your benefit.

     No where else can future interviewees find this many hours of cutting edge NLP approaches to taking and acing interviews and other business meetings.  There are many articles out there that share brief tips on the topic, but no where near this level of breadth and depth on NLP for interviewing.

      I'm confident you're going to LOVE at least some of this content.  There's no requirement that you even love all of it.  Any one of the suggestions in this program could make a huge difference in any job offer or salary quote you receive.


"Own the Interview": What to Expect?

    Read my program table of contents outline, below.  I guarantee all those topics will be included, and I believe the content is both valuable and extraordinary, even if not every single track is relevant for your unique needs.

      What will the program be worth?  What promises are made?  Read this carefully:

      I make zero promises about specific results to expect.  The FTC frowns on promising specific gains unless every customer has achieved those specific gains, and this is a new audio program not been heard or used, yet.  Its a new release.  I can't guarantee you'll get any specific raise, or that your compensation package will necessarily be any better than you'd get on your own, or even that you'll get a specific job offer.  

You can only expect to receive new, cutting-edge educational material that may help you to approach interviews very differently.

      Also, my home-study audio program buyers should not expect the same results as my one-on-one clients.  The program is authored for a variety of backgrounds and interview contexts.  Compared with other customers, you may have more or less skills to begin with, or more emotional state management work to do, than others, to get to a place where you could own every interview.  And I know some customers listen more actively than others.  Background listeners will likely not get as strong results as active listeners.  But, my home study course is designed to help anyone gain a fast-track to better results.  It's a form of packaged coaching experience.

       Will it be worth the highest annual salary offer I've ever helped someone achieve ($245,000 plus bonuses and stock)?  Possibly for the rare interviewee.  But of course I can't charge that.

      Will it be worth the highest annual salary RAISE I've ever helped someone achieve ($70,000)?  Maybe, for a select few.  And I really can't charge that for everyone.

      Will it be worth the lowest annual salary raise I've ever helped someone achieve ($10,000)?  Maybe.  And I still can't charge that for every buyer or guarantee that sort of result.

      Will a little more than six hours of my material be worth at least the equivalent of six hours of private coaching with me ($1,800)?  Probably quite a bit more than that IF it leads to a great job offer.  But I can't guarantee it.  And I also don't have any audio-program customer testimonials to share yet on this.

I'm extremely pleased to announce
the full release of "Own the Interview":

      Though I can't make any guarantees, I know that IF you apply even a small handful of the many tips and insights I share in this set, they will likely increase the chances of you having a fabulous interview, that could result in a great job offer.  So of course its appropriate to charge a fair price for years of experience and knowledge about using NLP in interviewing, distilled down to just over 6 hours (over the course of 8 CDs or MP3 modules) of home-study coaching.

      The investment is less than 20% of my current 2018 live coaching rate for that same amount of coaching. $347.

      I also recognize that my experience and effort means nothing to you, unless it translates to clear value in one form or another.  Which is why, as always, I extend my 'great choice guarantee.'

I always offer an unconditional
one-year money-back guarantee.

      Unless my material ends up delivering value to you, I won't have earned your investment.

      As a result, if you buy my program, study it well, go on interviews, and don't get any measurable value in your communication skills, strategies, insights and/or results, contact me to request a refund of the cost of your purchase.

That said, I don't think you'd ever want to.  I think that I'm far more likely to receive an email from you, sharing your excitement over an outrageously successful interview and an impressive job offer and compensation package, to boot.  Or perhaps you'll tell me this helped you in some secondary way, like, improving your relationship with your spouse or helped you become a better interviewer for podcasts, or helped you negotiate partnerships or joint venture contracts.  

I also recognize that soft skills have a way of improving a lot more than just the primary intended context, so you could end up experiencing improved relationships in other contexts, and that has clear value as well.  Value and results can arise in a variety of ways.

      Review my more detailed product refund policy here; I offer customers a 1-time-only customer satisfaction guarantee of up to $350, which frees you from any risk, and also prevents abuse of the policy.


If you're not 100% satisfied that this audio program has delivered more than its cost in value to you, by preparing you well for important interviews, then just return it ANYTIME WITHIN ONE FULL YEAR, and we'll refund EVERY CENT of your purchase price.

When should most interviewees buy?

      My recommendation is ... at least a month before any interviews.  A month is more than enough time to go through this program, and, if any of my material inspires you to study any other specific communication skill in more detail, either from me or from other sources, you'll still have a bit of time remaining to explore that too before your interview.  So at least one month prior, is ideal., from my perspective.

      But people rarely have a full month to prepare for an interview once they're offered one.  So don't wait until you're offered an interview.

      Instead, I would say... any of these moments are ideal moments to buy a set like this:

  • The moment you KNOW you're looking for work.
  • The moment you know you're considering a career change.
  • The moment you start looking at job listings.
  • The moment you ask your connections about other opportunities.

At any of the above moments, I'd recommend you get this program ASAP.

      Or if you know of a college junior or senior, or graduate student, any time would be optimal.  They already have a lot to study, so they'll need ample advance time in their schedule to devote a little time each week to this program.  Plus, their junior Summer or their graduation is never far off, and they may attend interviews even before they've graduated.  What a gift this would be!  I think back to my own college graduation, and wish I'd had something like this at the time when I was interviewing for first jobs.  My interviewers wouldn't have known what hit them!

Commercial distribution or "loaners"
expressly forbidden. Headhunters
must buy a site license.

      This program is being offered to solo consumers directly for their own personal use in acquiring a better job, and a better deal.

      If a placement professional buys a copy, and provides it to anyone else without my permission, that would constitute an unauthorized commercial use of this program.  I consider that an enormous copyright violation, and a violation of my terms of sale, and will prosecute that.

      But I would happily welcome their valued business -- once we negotiate a site license.  Contact me at ++1 813-991-8888 for more information.

What Topics are Included in the set?

      Here is the table of contents for this set. 

Track List from "Own the Interview"

CD 1:  Mindset, part 1

Track 1:  Own the Interview: Goals
Track 2:  Soft Skills vs. Hard Skills
Track 3:  The Importance of Mindset
Track 4:  State, Posture, Language, & Focus
Track 5:  Unhelpful States
Track 6 : Helpful States

CD 2:  Mindset, part 2

Track 1:  YOU are Powerful!
Track 2:  YOU Radiate Value!
Track 3:  Act "As If"
Track 4:  Power Postures Plus
Track 5:  Mental Rehearsal

CD 3:  Pre-Interview Strategies

Track 1:  First steps
Track 2:  Information Sources
Track 3:  Information to Gather
Track 4:  Go in with a Plan
Track 5:  Rapport and Connection

CD 4:  Interview-Time Strategies

Track 1:  Pacing or Leading?
Track 2:  Answering Face-Value Questions
Track 3:  Answering Layered Questions
Track 4:  Answering the 5-Years Questions
Track 5:  Measuring a Good Fit
Track 6:  Compensation
Track 7:  Following Up

CD 5:  Skilled and Precise Interviewing, part 1

Track 1: Apparent or Stealthy NLP?
Track 2: The Agreement Frame
Track 3: Presuppositions
Track 4: Ericksonian Softeners
Track 5: Use Descriptive Language
Track 6: Using Time Optimally

CD 6:  Skilled and Precise Interviewing, part 2

Track 1: Controlling Conversation Flow
Track 2: Eliciting Values
Track 3: Binding Values to Yourself
Track 4: Anchoring Their Best Choice
Track 5: Non-Committal Inquiries

CD 7:  Lets Talk Money, part 1

Track 1:  What is Money?
Track 2:  Negotiable More Often than Not.
Track 3:  The Full Compensation Package
Track 4:  Local Cost of Living
Track 5:  Moments of Power

CD 8:  Lets Talk Money, part 2

Track 1:  Discussing Compensation
Track 2:  You Deserve More
Track 3:  Beating their Weakeners
Track 4:  Don't Rush the Money Talk.
Track 5:  Willingness to Consider or Walk Away.
Track 6:  Wrapping Up & Looking Ahead

Want to Hear a few Excerpts?

From CD1 (Mindset Pt. 1), Track 6 (Helpful States):
1:16 length excerpt from 13:12 length track

From CD2 (Mindset Pt. 2), Track 2 (You Radiate Value):
1:34 length excerpt from 12:48 length track

From CD3 (Pre-Interview Strategies), Track 2 (First Steps):
1:54 length excerpt from 6:11 length track

From CD4 (Interview Time Strategies), Track 6 (Compensation):
1:48 length excerpt from 13:50 length track

From CD5 (Skilled Interviewing, Pt. 1), Track 3 (Presuppositions):
1:56 length excerpt from 11:04 length track

From CD6 (Skilled Interviewing, Pt. 2), Track 1 (Controlling Conversational Flow):
1:17 length excerpt from 8:13 length track

From CD7 (Lets Talk Money Pt. 1), Track 1 (What is Money?):
1:39 length excerpt from 9:11 length track

From CD8 (Lets Talk Money Pt. 2), Track 1 (Discussing Compensation):
3:05 length excerpt from 11:44 length track


OK, I'm getting a copy!

      The shippable product (8 CD-set) AND the MP3-download versions are now both available for purchase!  Take your pick!



      If you choose not to purchase today, please bookmark the site to visit & explore further at another time. We invite you also to consider signing our Welcome Packet Request Form, so that we can keep you informed of our products, seminars, website updates, and occasional discount offers that are never published here. Our privacy policy is iron-clad: no one else will ever receive your personal information from us, for any purpose, ever; we'll use it only to keep you occasionally informed of our event calendar updates, new product releases, & discount offers. Note: we refuse to send out reams of junk mail.

      I look forward to providing you immense value in your future, in a myriad of ways! Thanks for coming to visit the Mastery InSight Institute!


Jonathan Altfeld

Mastery InSight Institute

P.S. You can also order by phone -- 813-991-8888. If we're not in, please do leave a message and we'll return the call ASAP.

P.P.S. Remember, Fulfillment/Shipping is normally fast, but our office does shut down when we travel to run courses. So the postmark could be delayed up to 2 weeks (arrival up to 3-4 weeks) if we are out of town.



Interview Images courtesy of stockimages at